The Strategic Image Plan is a focused, one-page document that outlines your brand’s visual needs for the year.

It’s designed to get your thoughts, goals, and content gaps organized in one place—so you can stop reacting and start planning with purpose.
 
Whether you're launching new products, revamping your website, or prepping for seasonal campaigns, this tool helps you:
 
Identify what imagery you’ll need and when
Align visual content with marketing and sales goals
Prioritize shoots based on product launches, holidays, or campaigns
Plan ahead for ecommerce, Amazon, social media, and beyond
 
Think of it as your visual roadmap—built to help your team make strategic moves and ensure every image works harder for your brand.